Kicking Horse Coffee is a reliable, popular non-GMO brand to add to your store. After all, it’s perfect for adventurous customers, or for anyone looking for a boost to help them conquer the day.
Crucially, Kicking Horse puts ethics over profit. They make decisions holistically— they choose what will bring the most benefit to all involved. Also, they prioritize the world’s well-being.
Kicking Horse Coffee’s based in British Columbia, Canada, in the Canadian Rockies. It has always stayed true to its local roots.
Most importantly, all of the company’s coffee varieties are Non-GMO. Also, they’re Certified Organic (USDA and Canada Organic Certified). This is the best choice for consumer health and the environment.
In addition, all coffee Kicking Horse uses is Fair Trade. Thus, coffee farmers receive livable, ethical wages.
So, to learn more about Kicking Horse Coffee and its non-GMO brew varieties, explore the slideshows below.
The Kicking Horse Coffee Story: How It All Began
Kicking Horse Coffee started in 1996 when Elana Rosenfeld (pictured) and Leo Johnson decided to start a coffee company. They started it beneath the Canadian Rockies in Invermere, BC, and have stayed there ever since. And yes, they started the painstaking process of roasting small, premium batches of gourmet coffee in their garage!
Kicking Horse Coffee continues to use the same brewing process as they used in 1996. The company still only selects the best beans, and roasts them in small batches, for wild flavor. The only thing that has changed is the brewing location—the company has grown too big for the little garage.
In 1998, Kicking Horse Coffee signed a contract with TransFair Canada (now Fair Trade Canada). The agreement’s goal was to bring attention to Fair Trade and drive up the demand for fair trade coffee. In fact, Kicking Horse was one of the first 10 companies to ever commit to TransFair. (According to Fair Trade standards, all Fair Trade Certified coffee must be non-GMO.)
Then, in 2003, Kicking Horse Coffee became a fully organic company. They’ve only roasted organic, non-GMO coffee beans ever since.
After that, in 2007, the company decided to purchase 100% of its coffee from Fair Trade producers. That commitment to Fair Trade Certified coffee continues to this day. It ensures fair working conditions from coffee harvest to cup.
Now those are bright ideas!
Kicking Horse Coffee is also committed to its own community’s well-being. It was one of the 15 Best Places To Work in Canada in 2015, and one of the 10 Best Places To Work in Canada in 2016. In addition, Kicking Horse Coffee has an onsite cafe. This helps boost the local economy even further.
Kicking Horse Today: Trusted and Popular
As of 2017, Italian coffee company Lavazza bought an 80% stake in Kicking Horse Coffee. Lavazza valued Kicking Horse at $215 million. Kicking Horse’s British Columbia community reacted enthusiastically to the decision, celebrating their local success.
Even though Kicking Horse Coffee has changed hands, it hasn’t changed values. Fair trade, organic, non-GMO and sustainable coffee will always remain at the forefront of Kicking Horse.
Kicking Horse Coffee is the #1 selling brand of specialty coffee in Canada! Also, it’s the most trusted coffee/tea brand in Canada,
as of 2017 (University of Victoria’s Gustavson School of Business’s annual Brand Trust Index).
In addition, Kicking Horse is popular with countless U.S. gourmet coffee lovers (the brand’s a high seller on Amazon’s North American site.)
It has held the long-running title of favorite organic fair trade coffee in Canada for over 13 consecutive years, according to Nielsen.
Kicking Horse: Details On The Gourmet Coffee
Find out more about Kicking Horse’s organic coffee here.
First, you’ll see how much care Kicking Horse packs into these beautiful Non-GMO beans.
Just as importantly, you’ll also learn what Kicking Horse leaves out of the coffee process. These omissions both reduce the impact on the environment and protect coffee workers and drinkers alike.
Most crucially, you’ll also discover how firmly Kicking Horse remains committed to its core principles, proving that a transfer of ownership won’t change what’s important.
Premium Coffee, Premium Standards
Fair Trade: Kicking Horse Coffee empowers coffee farmers and their communities through fair trade coffee. The company helps farmers achieve economic independence through more than just living wages. Kicking Horse also gives farmers the tools to create and sustain independent coffee warehouses and processing plants.
(Kicking Horse Coffee has earned Fair Trade certification in the U.S. and Canada. Crucially, these certifications confirm that Kicking Horse is non-GMO.)
Organic: As a USDA Certified and Canada Organic company, Kicking Horse keeps its coffee free from pesticides and other toxic artificial chemicals. That means the growing process is healthier for farmers, and the coffee is better for consumers.
Organic, continued: Third parties constantly test the coffee to make sure it meets rigorous organic standards.
And growers constantly fortify the soil where coffee grows with natural growth aids. This keeps soil fresh and healthy.
One more bonus:
With dual organic certifications, your customers can be sure that Kicking Horse Coffee is non-GMO!
Environmentally-Friendly: Kicking Horse helps the environment by refusing to make single-serve coffee cups. But, the coffee still works perfectly in a reusable K-Cup!
Kicking Horse: Delicious Coffee Varieties
Kicking Horse brews both whole bean and ground coffee. Both the whole bean and ground coffees come from shade-grown Arabica beans roasted in the Rockies.
The company makes over 10 varieties of coffee, spanning light, medium and dark roasts.
Your customers will love the diversity of tastes that Kicking Horse brings to the table! Kicking Horse’s only light roast is the new Hola blend, with notes of red currant and honey.
Popular medium roast blends include Smart Ass (sweet, bright vanilla) and Cliff Hanger (chocolate-like espresso).
Kick Ass (smoky vanilla and chocolate; pictured) and 454 Horse Power (tobacco-like) are hot dark roasts.
The Three sisters blend covers all the bases, as it includes light, medium and dark roast coffee blended together.
Interested in selling coffee that’s non-GMO? Enthusiastic about the standards of Kicking Horse Coffee? Want to drop ship Kicking Horse Coffee’s non-GMO beans? Learn more.
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Jessica Huhn is a graduate of Mount St. Mary's University and a content writer for GreenDropShip.com. When she is not engaging in her passion for writing, there is a good chance that Jessica is singing, whether by herself or with one of her choirs. She might also be admiring cows, animals that she has seen a unique beauty in since the age of two.
