Wholesale Body Wash: Bar Soap vs. Liquid Soap
In this article, we will be discussing wholesale body wash and the differences and similarities between bar soap and liquid soap. Soap is generally classified as a staple commodity alongside detergents. Only rarely are statistics for soap directly separable from those for detergents or from toiletries.
Finding a niche in a category can be a good way of setting yourself apart from competitors and becoming known for a particular kind of product. A good example is organic products like soap. Soap is a common and familiar commodity of necessity to every company.
The established soap and bath product companies are striving to meet the needs of this new brand-new type of consumer. Bar soap has evolved from being only about cleansing to offering more skin care benefits. Mildness and moisturizing are the leading benefits, but there are a host of other claims that resonate with consumers depending on what they personally want in a cleanser. Traditional soaps employ pleasant scents and dyes to encourage hand washing compliance.
However, there is no way to verify if hand washing has occurred and traditional soaps do little beyond the pleasant scents to encourage hand washing. The United States bar soap market is almost evenly divided between synthetic cleansers and traditional tallow/vegetable-based soaps, with synthetic cleanser sales at a 51% market share. According to Occams Business Research, “increasing consumer preference for natural and organic products is another major trend in the personal care market. There is a significant growth in demand for natural and organic personal care products.
Liquid bath soap is hygienic, anti-bacterial, and has natural ingredients, which can be considered a major factor towards the growth of the liquid bath soap market. In recent years, consumers have become more aware and health conscious especially when it comes to personal care. Up to 50% of United States and European consumers look for natural ingredients such as organic or natural essential oils and fruit extracts and packaging with a natural claim.
Product innovation is a key strategy among liquid soap manufacturers, who are coming up with solutions that address skin related concerns. Along with their hygiene-related functionality. Currently, liquid soap brands have huge opportunities to deal with evolving consumer demands via provision of liquid soaps.
Most liquid body washes are made of petroleum, while many traditional bar soaps are made of animal fat and plant oils. Liquid soaps need the addition of emulsifying agents and stabilizers to maintain their consistency. These chemicals may have been approved by the relevant authorities for use on humans. However, the testing procedures don’t include the consequence of long-term use or interactions.
In summary, there are quite a few important differences and similarities between bar soap and liquid soap. Both are just as effective as the other and both are popular for different groups of people. These products reflect the growing aspirations of consumers for better hygiene, health, and beauty in modern times.
Wholesale Soaps to Sell Online
Both liquid soaps and bar soaps are great products to sell online. All you need to do is find a wholesale supplier who provides a wide selection of high-quality soaps. Make sure you do some research first and look at what competitors are selling before finding the right products for your targeted audience. If you want to target health-conscious consumers for instance, you should sell chemical-free and organic soaps.
Check out some of the natural and organic soaps we provide at Greendropship.com:
GreenDropShip. We would love to provide you with details about the full range of wholesale soaps carried by our manufacturers.