Selling Body Butter: The Hottest New Trend In Skincare


Selling body butter online is a great way to expand your skincare selection and even increase your consumer base. As one of the newest trends in organic beauty products, body butter is quickly becoming a favorite for consumers fond of natural ways to take care of their skin.

AURA CACIA Cocoa ButterNUBIAN HERITAGE Body Wash Mango Butte

Best Body Butter To Sell Online?

I compiled a list of best-selling body butter products on amazon. some are available on GreenDropShip.

Let’s go over each of these body products and find out why they’re the best choices to sell online:

Shea Butter

These are a couple of bestsellers on Amazon (you can also find them on GreenDropShip’s website.)

Unrefined African Shea Butter

Unrefined African Shea Butter - Ivory, 100% Pure & Raw

Shea Butter Unrefined Pure Raw Ivory

Shea Butter Unrefined, Pure, Raw Ivory Shea Butter

Considered the most popular of body butter, shea has probably been around the longest in terms of consumer usage. Derived from the kernel of a fruit that grows in West Africa, it is considered to be among nature’s best natural emollients. The product is rich in fatty acids and helps increase collagen production. It also helps strengthen skin and improve elasticity.

Many women also claim that it’s great for removing stretch marks (especially during and after pregnancy)

Cocoa Butter

These are a couple of Amazon best sellers:

Now Foods Solutions Cocoa Butter 100% PureQueen Helene Cream Cocoa Butter

Cocoa butter is increasing in popularity as part of the new trend in body butter.  This is because many people have recently discovered that it’s an excellent moisturizer for the skin.  It is loaded with fatty acids which deliver good hydration and improves elasticity. Another great feature about cocoa butter is that is locks in moisture after application. So it lasts for a long time.

Mango Butter

Raw Mango Butter 100% Pure Fresh Natural Cold Pressed

You can find this product on Etsy and Amazon.

Made from the seeds of mangos, this incredibly rich body butter has its origins in rain forests and the tropics. The butter offers excellent moisturizing and smoothing properties. And like cocoa and shea butter, it is saturated with fatty acids to support skin health and elasticity.

Mowrah Butter

mowrah butter

You can find this product on Etsy.

Extracted from the seeds of the mowrah plant, this smooth body butter has its origins in India. Used by the people there for centuries, mowrah butter has recently made its way stateside. While mowrah butter has multiple benefits such as a natural laxative, it offers incredible benefits for skin usage. The butter can be mixed with cosmetics for a longer-lasting effect. As well it helps reduce wrinkles and replenishes skin.

Kokum Butter

kokum butter

You can find this product on Etsy and Amazon.

A product of the Garcinia tree, kokum butter is often used as a substitute for cocoa butter. It’s also used as a thickener for lotions and body creams. But most recently kokum butter has come into its own as a body butter of choice.

The butter is rich in essential fatty acids and is non-pore-clogging. While it’s great for skin, the butter also has a reputation for being equally good as a scalp and hair conditioner.

Babassu Butter

Babassu Butter

You can find this product on Etsy.

Native to Brazil, babassu butter comes from a palm tree that yields fruits similar to coconuts. There are both babassu butter and babassu oil. Both are excellent for the skin. Liked other body butter, babassu is packed with fatty acids. Which makes it a great skin moisturizer. The body butter helps skin retain moisture levels and is said to aid in helping to keep skin from breakouts.

How To Sell Body Butter Using Dropshipping

Droshipping is one of the easiest methods to sell products from an e-commerce website. That’s because as an online merchant you’ll never have contact with the merchandise. Here’s how it works: when you sell an item from your retail website, instead of you having to ship the product out to your customer, a wholesaler takes care of all that for you. The wholesaler also provides any customer service related to the product. The wholesaler acts as a third party who ships directly to the customer.  As a retailer, you never have to see the product.

Besides marketing your products to your customer base and maintaining your e-commerce website, your work is fairly minimal. Payment is sent directly to the wholesaler once an order has been placed. While dropshipping is fairly simple, it’s important to find the right wholesaler for your products. If you’re interested in selling body butter online, then you want to find a good wholesaler with a reputable dropshipping program that also carries quality body butter products in their inventory.

Most wholesalers have a catalog of their inventory so online retailers can get an idea of what they have to offer. When deciding on which wholesalers to work with it’s a good idea to examine their catalog of products. You’ll want to see what body butter products they offer and the variety of items in stock. This information will help you determine if you want to dropship with a wholesaler.

How To Market And Sell Body Butter On Your Website

NUBIAN HERITAGE Raw Shea Butter Infused with Frankincense & MyrrhALBA BOTANICA Hawaiian Hand & Body Lotion Cocoa Butter

If your e-commerce site already offers beauty products or body and health products, the introduction of body butter should be well received. Let your customer base know that you’re offering a range of body butter and explain to them the benefits of these products for the skin.

Chances are many of your customers already are familiar with body butter products. However, they may not know where to purchase them online. This is how your business can reap the rewards of selling body butter products as they are increasing in popularity among consumers in the U.S. This is a great product to pair with any marketing efforts on lotions and skin creams.

Take advantage of your social media accounts as well and post images of your body butter products along with product descriptions.  The great thing about consumers in the organic and natural realm is that they are incredibly open to new trends among organic products. This is especially so when it comes to skincare and beauty products.

Market For Body Butter

Among body butter products, shea continues to dominate sales with a market size valued at $1.12 billion in 2019. This is due to the fact NUBIAN HERITAGE Shea Butter Infused with Indian Hemp & Haitian Vetiverthat shea butter is not just used for skincare. It’s also for baking and also as a vegetable oil substitute. All of this is according to Grand View Research. However, shea butter along with other body butter products are quickly gaining steam in the beauty realm as consumers have discovered how these products are exceptional for skincare.

As the cosmetics and personal care industry continues to produce new body butter products, sales are expected to increase substantially over the next five years.

Selling body butter is a great way to expand your beauty and personal care product selection. Plus you’re introducing this great new trend to an eager consumer base. Check out our catalog and see our collection of excellent body butter products for you to sell on your website. Let us help you make your business a success.